Worldwide Match Technologies (IGT) has declared the appointment of its new President of Sports Betting. The position (successful 1 October) was offered to Joe Asher, previous William Hill CEO, who will now report immediately to Enrico Drago, CEO of Digital and Betting.
In the past weeks, IGT PlaySports has been growing into Washington, Colorado and Wisconsin. The company’s sports betting platform is also powering FanDuel’s sportsbook launch in Connecticut. Asher is now expected to go on IGT’s ongoing enlargement in North American marketplaces.
Asher served nine a long time as CEO of William Hill US (right until April 2021, when the organization was purchased by Caesars Enjoyment for $3.7bn) and 13 decades in whole with the sportsbook.
Asher stated: “I’m definitely thrilled to be a part of Enrico Drago and the IGT PlaySports team to enable this enterprise attain new heights for our consumers and our shareholders. This is a special second in the North American gaming marketplace as sporting activities betting is expanding promptly and chances abound.
“I have some history working in partnership with PlaySports, and I glance ahead to working with our workforce to further increase our technological know-how, and trading abilities to serve our current and foreseeable future consumers.”
Drago extra: “The PlaySports sports betting answer is amid the most commonly used in the US, powering approximately 50 US sportsbooks for 20 prospects throughout 18 states. We assume continued expansion in our PlaySports small business, and Joe Asher’s information, experience, network and vision for athletics betting are essential components to boosting our long run success.”